Simply The Best Magazine is an award-winning, controlled circulation publication that reaches South Florida’s most affluent residents. With an editorial focus that captures the interests of the upscale consumer, Simply The Best is dedicated to the very best of everything – from fine dining to fashion and travel to trends. Articles are researched, written, and designed with the needs of the most discriminating audience in mind, and each reflects the high standards that our enthusiasts have come to expect. National Content is expertly blended with regional relevance to make Simply The Best Magazine the go-to guide for South Florida’s most sophisticated and savvy readers.
IN EVERY ISSUE
stb
South Florida + Life + Style
Beauty Buzz
The best makeup, skincare, and hair products.
Best Style
South Florida Style
Destinations
Great getaways.
The Travel Snob
Jeremy Murphy knows what’s haute.
Location, Location, Location
Real Estate Directory.
Good Advice
Area experts discuss new and important news.
Bon Vivant
Restaurants, recipes, wine and spirits.
What’s Happening
Exhibits, galas, and events you won’t want to miss.
Neighbors
Who’s who around South Florida.
People Watching
Out and about around South Florida.
EDITORIAL CALENDAR
January | February
Health | Fitness | Wellness
March | April
Food | Wine | Dining
May | June
Family | House & Home
July | August
Beauty
September | October
Style | Travel
November | December
Holiday Gift Guides
NET RATES
RATE PROTECTION
Rates are guaranteed for all space orders on contract for a period of one, three, or six months.
SHORT RATE
Advertisers will be short-rate invoiced if, within nine months from the date of the first insertion, the advertiser does not use the full space they contracted for or upon which the billings have been based.
PAYMENT TERMS
All display advertising orders require payment with artwork unless the agency or client has approved credit 30 days prior to closing. Full payment is due upon receipt of the invoice.
OTHER NOTES
Bleed: 10% Premium
Inserts: Rates + Specifications (upon request)
Gatefolds: Cover Frequency plus 10%
PREMIUM POSITION
Earned rate + 10% to guarantee
MEDIA PLANNER
*Please note that deadlines for space in special advertorial sections are seven days before these dates.
*Please note that these ad deadline dates are a close approximation and could change slightly.
DEMOGRAPHICS
Sex
Male: 28% | Female: 72%
Age
Under 35: 19%
35-54: 51%
55-64: 24%
65 & Over: 6%
Household Income
$50,000 to $99,000: 6%
$100,000 to $249,000: 48%
$250,000+: 46%
Marital Status
Married: 72%
Single: 8%
Widowed/Divorced: 20%
Residence
Own a single-family home: 81%
Other (condominium, townhouse, etc.): 19%
Have two residences: 28%
Average primary home value: 829,000%
Occupation of Readers Currently Employed
Company Owner/Partner: 24%
Professional/Technical: 18%
Company Executive: 12%
Sales: 9%
Other: 9%
Retired: 28%
Education
Bachelors | Masters | Doctorate: 94%
Other: 6%
