DIY darling and Hollywood’s resident “How2Girl” Courtney Sixx offers her fans an exclusive peek into the lifestyles of celebrities while giving poignant and creative tips for how they can create design and décor, fashion and beauty, and entertaining elements into their own busy lives and homes without spending a fortune, through her lifestyle brand HOW2GIRL.COM.
Married to MOTLEY CRÜE rocker Nikki Sixx, Courtney lives a fabulous life of luxury — attending glamorous events and hosting spectacular dinner parties for close friends that include Kylie Jenner and Cindy Crawford — but it is her early life, growing up in Laguna Niguel and signing with Wilhelmina Models at the age of 17 that has really cultivated her passion for DIY. Working in cities like Morocco, Beirut, Milan and Paris, Courtney was drawn to the exquisite fashion, décor, customs and people that she immersed herself in. It was when her love of luxury clashed with her budget, that she took it upon herself to transform the elements of her surroundings into a lavish lifestyle for very little money. Courtney quickly realized that her own creativity and imagination often produced even more amazing results, and she set off to help other women like her achieve the same fulfilling experience.
YOU HAVE A BUSINESS CALLED HOW2GIRL FOR THE GIRL ON THE GO. WHY DID YOU FEEL THE NEED TO START A BUSINESS?
Five years ago I started using Twitter, I had no clue what to tweet about as it was super new to me. My days have always been spent creating looks that I love on a budget. From home décor and fashion to throwing fab dinner parties and luncheons for my friends and family, DIY is pretty much my middle name. I was working on refinishing furniture at the time and figured it could be something neat to put up on social media. I decided to show before and after pics, listing the simple steps and to my surprise it caught on! Immediately I saw a need that wasn’t being filled and started thinking about all of the how-to’s I could show people. I started thinking; maybe I could start a blog, then potentially a TV show like a Martha Stewart Living and down the road even a How2Girl merchandise line.
WHO CAME UP WITH YOUR BUSINESS NAME?
Then the name hit me like a bolt of lightning, The How2Girl! I knew I was on to something. Now you can find me running my website How2Girl.com, hosting my radio show How2Girl Radio on iHeartRadio, filming my on-demand series Hollywood DIY on Ownzones, a regular on the Kylie Jenner App as well as a contributor for lots of publications including (pinch me now…) Martha Stewart Weddings!
HOW DID YOU FIRST BECOME INTERESTED IN CRAFTING AND DIY?
Since I was teeny-tiny my favorite weekends were spent at Michael’s Arts and Crafts and finding little projects to do. My mom was a neat freak so I would always have to do it on my dad’s weekends. She wasn’t that creative, but my dad is a set designer. So, I always got to play with all of his props.
WHEN DID HOW2GIRL GET ITS START?
I started How2Girl five years ago. It organically started when I got a Twitter account, after my husband and I had started dating. All of a sudden, I had a lot of followers that were made up of his fans. At the time I didn’t really understand Twitter and I didn’t know what I was supposed to tweet about. So I was distressing a table for his house, and I started taking pictures of what I was doing, and showed that it was easy to do. That was what caught on with my followers. I had a lot of women that thought it turned out well, but it wasn’t that difficult. People liked that I made it accessible to them. That’s when I thought I was onto something. I thought, it’s what I do every day and it helped people see how to do this for themselves. So, I started my website. It was a big undertaking because I had to have so much content before I launched. I don’t even know how many people went on it then, but here we are now!
YOU HAVE SOME MORE PROJECTS IN THE WORKS TOO RIGHT?
Yes, I’ve also been working with Kylie Jenner on her app, so that’s been really fun. There’s also a company called OwnZones which is basically how-to on demand. It’s really neat. It’s called Hollywood DIY with the How2Girl. I filmed 12 episodes, and the series is all on home entertaining. I put a lot of time and work into them. What’s great is that they live online, but they also live in an app, which is cool for my millennial audience. I’m just constantly DIY-ing.
DO YOU HAVE A DREAM COLLABORATION?
Yes, with Michael’s. I work with them a lot and it’s just an organic fit, because I’m there a few times a week. They have everything under the sun. I’d love to do How2Girl kits down the road, because I’m constantly running around from store to store for my projects. For someone that doesn’t feel that creative, this process would be even more intimidating. I think it would be so nice to have a kit like: here’s how to make chokers, here are three fabrics, here’s the bling, etc. etc. It would all be in one kit. My dream would be to have a barcode that you could scan and I would just pop up on my app and explain how to make it. I think girls would love that.
WHAT IS YOUR FAVORITE TIME OF YEAR TO GIVE “HOW TO” IDEAS?
CAN YOU DESCRIBE WHAT INSPIRES YOU TO CRAFT SOME OF YOUR CREATIONS?
The Runway and the red carpet.
–> Read more in Simply The Best Magazine